Frequently Asked Questions

ClickSweeper: Intelligent spending…Maximum results

Can I manage both Yahoo and Google bidding with ClickSweeper?

Yes. PPC bidding, performance alerts and reports are all available with the same login to ClickSweeper. Once PPC campaigns are launched, you can manage them to the keyword level without logging into Google or Yahoo.

Can I View Yahoo and Google results from the same screen?

Yes. You can view charts and graphs to compare your PPC account results from Google and Yahoo side-by-side.

What does ClickSweeper do or provide that I can’t get from Google or Yahoo?

Benefits from ClickSweeper as an overlay interface:

• Alerts for both vendors from one interface

• Side by side reporting of Google and Yahoo

• Time savings v Multiple vendors: Google and Yahoo supported now, MSN in 2008.

Bidding benefits:

• Four separate bidding options Learn More

• Predictable spending –You set upper and lower limits of campaign spending with a campaign level and an account level spending goal.

• Longer ad up-times

Tracking and reporting benefits:

• Daily trends – each day ClickSweeper calculates today's results and compares them to the last seven days.

• Weekly trends – each day ClickSweeper calculates the past seven days performance results and compares them to an average of results from the previous three weeks.

• Sophisticated alert system – alerts can be set at the account or campaign level for a variety of performance data. You are automatically alerted to the information you want.

Can I use ClickSweeper to increase conversions?

Yes. The Budget + Campaign ROI option is designed to promote keywords with high conversion rates and demote those that don’t convert as well.

Can I use ClickSweeper to choose keyword bid prices based on my ROAS criteria?

Yes. The Keyword ROI bidding lets ClickSweeper place bids on keywords that meet your preset criteria for return on ad spending (ROAS). You input values for max cost per conversion and conversion value and ClickSweeper automatically bids only on profitable keywords.

How can I prevent running out of ad budget early in the day?

ClickSweeper is designed to spend the least necessary for given performance while spreading your budget over the entire time period and it will not spend beyond your stated budget unless you expressly set it up to do so with Keyword ROI bidding. I that case, you can allow ClickSweeper to bid beyond your stated budget if you chose. This only occurs when a keyword meets your cost per conversion profitability goals.

Can ClickSweeper help me reduce my costs per click?

The Budget option in ClickSweeper bidding is designed to meet this goal. We often see CPC reductions of 20% or more.

How do I import my accounts from Google and Yahoo?

You don’t have to do a thing. After you sign-up and log into ClickSweeper, your existing Yahoo and Google accounts will be imported and ready.

How many keywords can I manage with ClickSweeper?

ClickSweeper allows you to use as many keywords as you like. You can manage multiple accounts, campaigns, AdGroups and keywords. You can view keyword bids on all ads or display keywords on specific ads in the same window.

Do I need to install software?

No, all you need is a standard browser.

How much does it cost?

Please review our Pricing page for this information.

How much time does it take to set up?

Using the default settings and our set up wizards, you can be done with set-up in three minutes or less.

What level of support can I expect?

ClickSweeper professionals will import your Google and Yahoo PPC ads, demonstrate ClickSweeper, and answer any questions you have about the software. With its easy to use Google-like interface, wizards and help screens getting started is simple. Support staff are available on-line and by phone.