How Can ClickSweeper Save Me Money?

No doubt about it: this is an important question. And we think you'll like our answer. ClickSweeper will stretch your bottom line by saving you time, reducing your PPC ad spending, and optimizing your ad returns across Google, Yahoo & MSN.

1. Save time and money with automated keyword bidding software

ClickSweeper is keyword bidding software with a difference. It offers four unique keyword bidding options that fit your campaign objectives and your schedule. Not only does keyword bidding software take care of day-to-day tasks like rebidding, but our bid automation strategies can also accommodate diverse campaign goals, whether higher ranking ads or higher conversion rates. We are especially pleased to offer a budget driven bid automation strategy that maximizes profit by promoting low cost, high-converting clicks to make the most of your PPC ad budget.

2. Drive profits with PPC ad copy performance evaluation

ClickSweeper takes the guesswork out of evaluating PPC ad copy. Our automated ad copy review tool looks at an ad copy’s profitability by analyzing its clickthrough rate and conversion cost and suspends poorly performing ad copy. In contrast, Google uses only clickthrough rate to adjust PPC ad copy display, which raises your costs without necessarily resulting in more conversions.

3. Let our performance micromanager handle the daily grunt work

ClickSweeper micromanages your ads so you don’t have to. A daily automatic trend detection system analyzes click count, cost per click, conversion count, and cost per conversion based on the last 4 weeks of data. The feature uses predefined intelligence to identify upward and downward trends. It also lets you define unacceptable performance range and triggers an alert if the data meets the range. You can opt to have some or all alerts sent as email messages. Combined with our bid automation strategies, the performance micromanager can make your PPC experience both successful and low maintenance.

4. Save time with optimized navigation

ClickSweeper offers two navigational paths to take you to your campaigns, ad groups, and keywords. One is structured hierarchically like Google’s Adwords; the other allows you to see all keywords and ad copies within a campaign by simply selecting a campaign from dropdown box. You can evaluate and change your ads without constantly clicking back and forth between ad groups and campaigns for both Google and Yahoo accounts.