Optimized Navigation and Workflow             

One of the biggest gripes about PPC management software has always been navigational inefficiency. ClickSweeper takes the pain out of managing your campaigns with PPC optimized navigation that lets you see and update your keywords quickly and effectively. Our ad copy management offers high visibility so you can make faster, better decisions; improved workflow and single-screen interfaces allow you to carry out those decisions efficiently to boost your profits.

The View from a Single Screen

With ClickSweeper, there are no more cumbersome hierarchical menus. Simply click on the ads tab to see all ads in the account and their performance on a single screen. Our PPC optimized navigation offers a fast, easy way to evaluate and improve your campaigns. Key features of our PPC management software include:

• Google, Yahoo, and MSN ads on one page. Compare your Google, Yahoo, and MSN ads directly against each other. (One more click and you can manage Google, Yahoo, and MSN campaigns separately.) Never log in to two different sites again: you can completely manage your ads and even re-allocate your budget through ClickSweeper.

• Visible landing page URLs. See which ads share the same landing page without clicking.

• Quick sorting for better comparisons. When you click on a category heading, ClickSweeper can sort all ads in a campaign by impressions, clickthrough rates, total cost, cost per conversion, conversion rate, and average position. Sorts take less than a second, and can be customized by any range of dates you choose.

• Performance & origin data for each ad. ClickSweeper provides the number of clicks and impressions for each individual ad, as well as whether it came from a search or content network. This level of detail is not available through Google AdWords, which only offers such data at the AdGroup level.

• Actionable content. From the same page, you can easily add, delete, pause, or resume your ads.

Managing Keywords

Just one click away on the keywords tab, you can make keyword bid changes, view performance history, and evaluate keywords from any adgroup or campaign. Logical workflows help you do what you need to do without wasting time. Check out these features:

• Keyword review by campaign, sorted by spending. ClickSweeper’s PPC optimized navigation eliminates unnecessary clicking by giving you all the data you need, in the order that you need it. You can also sort by any other category heading you choose.

• Color-coded keywords tell you at a glance how your spending patterns and bidding strategies are working without a report. If the keyword bid goes up, the field turns red; if it goes down, the field turns green.

• Easy, flexible changes let you change your keyword bids on single, selected, or all keywords in the campaign. Our PPC management software allows you to enter or change target rank, max bid price, or fixed bid amount. Once you’ve decided on which changes you want to make for which keywords, you can impose your changes in a single operation.

• View history lets you see yesterday’s performance data as well as the last 30 days’ data.

The Three-Minute Account Review

ClickSweeper’s Micromanager performance alert system virtually eliminates the need to perform formal account reviews. However, you can login to get all the important information you need in just a few minutes.
From the campaign tab you can:

• View Performance Alerts
• View Campaign Results

One Click Away from the Campaign Tab Page You Can:

• View Campaign Results for any day
• Change Bidding Strategy Settings
• Change Budgets
• Select Individual Campaigns
• View Reports
• View Billing